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Redesigning the way we meditate
The Ask
Heartfulness, a prominent mindfulness and well-being app, sought a redesign of its interface to align it with its objective.
The client aimed to empower users to define and successfully attain their meditation objectives, fostering a consistent and serene meditation practice.
My Role
UI Designer
Design System
Design Handoff
Duration
3 months


Solution

Discover Heartfulness
Start your journey with the Heartfulness meditation technique. A proven stress and anxiety reducer, sleep enhancer, and emotional intelligence booster.
Access Resources
Explore a wealth of resources at your own pace, equipping you with the tools you need to succeed.
Connect with Meditators
Join like-minded individuals in meditation groups, fostering a sense of community and shared mindfulness.
Emotion Journal
Take control of your emotions by documenting your feelings and triggers. Allowing you to master your Heartfulness meditation journey.
Set Personal Goals
Tailor your meditation experience by setting goals and milestones, making it easy to develop a meditation habit.
Onboarding
Our user-friendly onboarding offers multiple choices and the option to interact in your preferred language.

Start Your Mindful Journey
Begin your app experience with 15 minutes of daily meditation. Easily monitor your upcoming sessions and sign up for group meditations.

Your Well-Being Oasis:
Discover All in One Place
Find everything you need to nurture your well-being - from resources to meditation, achievements, and self-development - all in this empowering sanctuary tailored just for you.













Unlocking Meditation's Life-Changing Benefits
Explore a variety of Resources, including articles and talks, to unearth the advantages of meditation and its positive impact on your life.
Embrace Emotional Awareness
Tracking emotions and their triggers, while maintaining a journal, promotes a deeper understanding of emotional intelligence.





Journal
Log your emotions and engage in reflection to enhance your emotional understanding.
Join and Connect for Well-Being
Discover groups aligned with your interests and engage in conversations and meditation that empower you to enhance your well-being alongside like-minded individuals.
Connect with meditation trainers or initiate your personalised sessions.




Key Metrics
Following the Beta testing phase, we decided to rebrand the HeartInTune app to the Heartfulness app in order to ensure brand consistency. The app update was successfully rolled out in August 2022.
Downloads
250K+
new users onboarded
Customer Satisfaction Index (CSI)

4.7

5.0
500K+
total downloads
Project Learnings
Importance of Design System
Keeping a consistent design system helped to maintain consistency throughout and for easy asset handover to the developers.
Collaborating
Collaborating closely with our development team played a crucial role in gaining insights into the technical feasibility of our design.
Embracing Constructive Criticism for Personal Growth
Engaging with constructive criticism has been instrumental in honing my visual skills and fostering an open-minded approach to others' opinions. It has taught me the importance of not becoming overly attached to my designs and remaining receptive to valuable input from others.
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